Adventure Seeker
Fear: it's not a word in his vocabulary. For the thrill seeker, there's no mountain too tall, no ocean too deep, no boulder he won't scale. This full-throttle adrenaline seeker wants only ultra-durable packs and bags that won't let him down when he decides to set out on another extreme excursion.

Classic Man
He's tailored suits, wingtip shoes, cuff-links, and car service. The refined man is never one to chase a trend. His business case and travel accoutrements reflect his classic-sleek taste of unmistakable quality that is timeless and true.

Gadget Guy
The latest cell phone? He's got it. Ultra-sleek PDA? Absolutely. MP3 player? Check. Yes, our gadget guy is well-connected. He's got all the digital goods to keep him in touch at work or at play. He guards his gear with fitted gadget cases that clip-on, snap-in, or strap onto his arm.

Sports Enthusiast
Softball on Tuesday; football on Friday; and a 100-mile ride on the weekend. He's the fitness fanatic that works hard but plays harder. From the baseball diamond to the gym locker, his gym bag is big, bold and packed with compartments.

Urban Male
He's uptown. He's downtown. From San Francisco to SoHo, today's metro-man is a style savvy trendsetter who is always on-the-go and always has the latest messenger, sling or flap in tow.